Fruitability approached me to craft a logo for their farm business consulting company. In response, I conceptualized a design where the letter "T" in "fruitability" was ingeniously replaced with a sprouting plant icon emerging from a brown square symbolizing soil. This creative approach encapsulates the essence of growth and renewal in farming.
The minimalist yet impactful lines of the icon, coupled with carefully selected colors, effectively convey the message of new growth in farming, all executed in a refreshingly simple and modern manner.
Subsequently, the logo was seamlessly integrated into their business cards and social media templates, ensuring consistent branding across various touchpoints and platforms.
